Benefits of using WordPress for business
WordPress was developed in 2003 by Matt Mullenweg and Mike Little.
It was initially developed for blogging purposes, but it has been expanded to be used with other content types including e-commerce, brochures, and more.
With more than 59,328 free plugins (as of November 2021), there really is a plugin for everything.
It is one of the most popular publishing platforms on the internet with around 60 million active installs in 200 countries.
What can it do
Why not monetize your website? You already have one, why not leverage it to earn money? Adding affiliate links to your pages and posts is a great way to make money.
The following solutions can help you safely incorporate affiliate links onto your site: https://en-gb.wordpress.org/plugins/search/Affiliates/
Adding a booking system to your WordPress website will allow visitors to schedule appointments and see availability.
Check out these extensions for WordPress bookings: https://en-gb.wordpress.org/plugins/search/online+booking/
Create property listings
By integrating estate agent functionality into your site, you can extend WordPress functionality even further. Many property-related themes are already available, but you’ll have to enable the functionality via a plugin.
Here are some property plugins you might find useful: https://en-gb.wordpress.org/plugins/search/property+listings/
Selling and e-commerce
Originally developed as a blogging platform, WordPress has evolved into a fully customizable eCommerce platform. It is easy to add eCommerce functionality to your site without any coding knowledge due to plugins and third-party developers.
Here are some of the best WordPress plugins for eCommerce that will empower your site to make money online: https://en-gb.wordpress.org/plugins/search/ecommerce/
Directories and maps
You can easily turn your WordPress website into a robust directory business.
These plugins will enable you to either create a directory website for your entire website or just for certain pages on your site: https://en-gb.wordpress.org/plugins/search/map+directory/
Forum sites are a good way to build a loyal community. In a forum setting, you can interact with your brand’s community and answer questions.
Some of the best forum plugins for building an online community are listed here: https://en-gb.wordpress.org/plugins/search/Discussion+Board/
If you add crowdfunding links to your site, you will be able to bring your users together around a cause. WordPress makes it easy to create crowdfunding campaigns for causes you believe in.
Check out these plugins to get started: https://en-gb.wordpress.org/plugins/search/Crowdfunding/
The invoicing process can be quite tedious. Several WordPress plugins allow you to create invoices without needing to create them manually: https://en-gb.wordpress.org/plugins/search/Invoicing/
Customer support is a significant part of any business offering any type of service or product. The ability to answer a customer’s question in real-time can greatly help you secure a sale, or simply keep them on your site because you can provide assistance right away. Enabling live chat on your WordPress website is very straightforward.
Here you will find a few solutions that can help: https://en-gb.wordpress.org/plugins/search/live+chat/
You may want to create or add a knowledge base to your site in order to reduce support queries. Users will be able to find quick answers to their questions using a knowledge base.
Check out these WordPress knowledge bases: https://en-gb.wordpress.org/plugins/search/Knowledgebase/
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